A Million Little Decisions (i.e. Micro Decisions)

Micro decisions are real-time operational decisions . We refer to them as a million little decisions:

Visible Knowledge LLC helps clients document and automate micro decisions such as:

Is the customer eligible for the product?
Is the customer eligible for the promotion?
What discounts is the customer entitled to?
What should I up-sell right now?
What should I cross-sell right now?
What is the highest available commission (HAC)?
What is the lowest available fare (LAF)?
What credit card does the customer prefer to use?
Do I have all the information I need to save this record in the system?
How do I work-around the bug or limitation in the system?
Who should we assign as the company contact person for this sale?
What options should my ATM display for this customer?
What options should my Interactive Voice Response (IVR) system provide for this inbound phone number?
To which representative should this call be routed?
What offer should I print on the bottom of this particular monthly statement?

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